• Tottenham Hotspur Stadium Wayfinding and Branding - Populous

    Tottenham Hotspur Stadium Wayfinding and Branding - Populous

  • Tottenham Hotspur Stadium Wayfinding and Branding - Populous

    Tottenham Hotspur Stadium Wayfinding and Branding - Populous

  • Your Space - Gensler

    Your Space - Gensler

  • Gemdale The One Villa

    Gemdale The One Villa

  • Gemdale The One Villa

    Gemdale The One Villa

  • OCT&VANKE THE RIVIERA SALES CENTER

    OCT&VANKE THE RIVIERA SALES CENTER

  • Urban Enframement - house sale center and showhome

    Urban Enframement - house sale center and showhome

  • Urban Enframement - house sale center and showhome

    Urban Enframement - house sale center and showhome

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Spotlight on branding and wayfinding design

Forward planning leads to the success of these designs.

by Emilia Nuzzaci 29 August 2019 2019

The Urban Enframement - house sale center and showhome  project includes two stores on the curbside, with the sales office on the right and the model house on the left. A large advertising billboard in the facade above the second floor is imagined to be an urban display window that can attract people’s eyes to this unique building at first glance. The two stores are designed with the concept of two boutique display windows, to fit in with the location of the project.

Located on the west bank of xianghu lake, the OCT&VANKE THE RIVIERA SALES CENTER - OCT&VANKE project was like a floating "square box" which connected the sculpture with the park entrance. A clear and restrained design language and extremely simple materials create a quiet and powerful architectural environment. The designer intends to create a "transparent box" that is completely integrated into the environment during the day and has no boundary with the water court. 

Located in the Wanbo Business District of Guangzhou South CBD and also as the only residential land in this district, Gemdale The One Villa - Gemdale has its irreproducible rareness and is worthy of serious consideration. As the "directional concept work" through which Gemdale aims to practice its ideal of living, the project condenses Gemdale's strategic development thinking and full judgment and forward-looking understanding of the future lifestyle throughout project planning, gardening, architecture, apartment type and design.

To mark the 25th anniversary of Stephen Lawrence’s tragic death, the Stephen Lawrence Charitable Trust (SLCT) embarked upon an exciting new venture; transforming its centre in Deptford into a creative co-working hub; Your Space - Gensler. The brief was to create a wayfinding and environmental graphics solution that was sympathetic to the centre’s legacy, whilst embracing its future – creating a motivating setting which fosters networking, development and collaboration among emerging architects, designers and creatives.

The Tottenham Hotspur Stadium Wayfinding and Branding - Populous  responds to the myriad needs of event organisers and imbues the building with a sense of history and prestige, creating a venue that fans, players and staff can all identify with as ‘home’. The wayfinding system combines variable digital signage with traditional signboards to allow stadium operators a significant degree of flexibility and around the stadium, the design team has embedded key elements of Tottenham Hotspur’s branding into the fabric of the building.

To see more amazing entries from this year’s WIN Awards please click here.


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