SigMann is a cabinet and home furnishings brand which is experiencing growth and finding that households are paying more attention to the design and quality of kitchen and bathroom furnishings.
The showroom is situated within a large home products mall in Guangzhou, China. The designers broke the original spatial pattern, while endowing a glass curtain wall at the atrium with rolling forms. The view varies as visitors move and natural light filters in, together generating a storytelling space. The ceiling features curved lines, and looks like a slowly spreading curtain.
Nested, connected or mutually echoing round openings reveal partial scenes, and the light changes. One of the design focuses was to create rhythm via the symmetric and balanced relationship of circles.
Modern designs have been indulged in the stereotyped material palette of concrete.
The large systematic island customised for the showroom is full of contrast and tension, and stainless steel releases a strong industrial atmosphere. A unique coating gives the cabinet wall a rough and plain texture, which looks like the red soil from plateau, embodying primitive inclusiveness.
The upper and lower parts of the systematic island respectively serve for kitchen and storage functions. The two side walls show the contrast of the modern and primitive, with round window openings bringing in light.
In the tea room, a long tea table stretches above the sunken tatami area. The space features neat and concise lines and its "emptiness" gives it an inclusive character.
One of the walls has an opening at the bottom, which reveals footsteps and the interplay of light and shadows. Set at the left side of the staircase, the living room area is at the turning point of the circulation and sight line; featuring a rectangular plane, it endows the overall space with socialising languages.